Among many different IT companies, American Oracle since 1977 remains on the very top, delivering tailored solutions to representatives of the most differentiated industries. The applications by Oracle not only support everyday work in worldwide companies, but also cover most of their business needs, from ensuring basic computing technologies to customer relationship management which Oracle Siebel is a dedicated solution for. However, Siebel isn't Oracle's native CRM solution, it's been taken over after the acquisition of Siebel company, former leader in the CRM systems market. Therefore, newly-brought Oracle Siebel had everything that's needed to address all company needs.

Oracle Siebel Applications

Whole Oracle Siebel solution consists of many different applications, devoted to a few main areas: sales management, quote and order capturing, enterprise marketing, self-servicing and billing, partner relationship management, and technology. Siebel Sales application encourages the teamwork across the organization, letting all employees access the newest version of data the fastest it's possible. Sales Analytics app on the other hand allows to quickly dive into sales data through tailored insights.
Trade companies might benefit from Siebel Dynamic Catalog, which is an application that not only enables to detail the final version of product catalog, but also manage diverse selections and configurations (keeping an eye on customers to see only what they should see). Followed with other tools for quoting and order capturing, Oracle Siebel influences on general operating cost reduction and - in a consequence - increase of revenue. Efficient CRM wouldn't be possible without a choice of differentiated marketing solutions which - in case of Oracle Siebel suite - includes Oracle Marketing Analytics, Siebel Web Marketing, eMail Marketing, Events and Loyalty Management, and some other tools that perfectly address the needs of marketing specialists from over twenty different industries. However, it not only is important what company has to communicate to its customer, the feedback is also meaningful. To ensure a required level of back communication, Oracle Siebel CRM is delivered with a pack of contact center and service tools including Siebel Help Desk, Warranty Management, and Call Center on Demand.
Oracle Siebel is also about partner relationship management which happens to be equally important as customer relationship management itself. Therefore it's supplied with Siebel Partner Analytics, Partner Portal, and Partner Manager tools.

Oracle Siebel strengths and weaknesses

It seems that the best part of Siebel CRM solutions is that it's a part of Oracle family which not only means being a part of a great set of supplying tools, but also experience of hundreds of thousands of users leading to continues improvements. Offering hosted and premise tools, it allows customers to benefit from what they really need. And finally, which might be the most important feature, Oracle Siebel is thought to enable market classification. Users from each branch get different tools than representatives of other branches.
On the other hand, some customers complain on strongly limited customization abilities ensured (or not ensured...) within Oracle Siebel. It constrains organizations to engage IT specialists every time changes have to be introduced. However, it still is not a matter of accident that Oracle CRM suite remains one of the three customer relationship management solutions that allow their authors to control almost all CRM software market.